What I've been reading this week - May 10, 2021

As the US slowly moves toward higher rates of vaccination, brands need to understand how consumers buying habits have and will continue to change. This HBS article considers how the customer journey might evolve as our new normal is established.

Isn’t Kathryn Hahn the best? From her run as Agatha in this year’s WandaVision, to her role in Transparent, and everywhere in between, she’s a gem to watch. New York Magazine recently did a piece on things she can’t live without. Being of the same age(ish), I appreciated the many items appropriate for us Gen Xers.

I know literally one knot - the one I use to tie my shoes - and I’m always so impressed when someone pulls out a more appropriate knot for different situations. Take a look at this animated resource for knot tying and maybe add one or two more to your knot typing repertoire (the Rapala knot is a personal favorite)